Digital content strategy
Digital Content Strategy for Mobile Publishers: Researchers say that by 2016 the number of users to use social media through mobile will be about 1.5 billion, which is more double the number of users at present. We can consider this integration of social media and mobile devices as a geo-social trend.Studies reveal that people are in social media not only for updates from friends. Their social presence is also intended to get recent news or activities in their area.
So, social networks should be well suited on mobile devices.So, the content strategies will have to be reconstructed after studying how these are consumed in these platforms. Mobile devices have varying screen sizes and user interfaces. So, the content strategy has to be well suited to these devices. So, the context should go with any or all of the following: Read More